WINDSOR CUSTOM NYC

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Inked Magazine: Brian Mazza

Sat, 12 Nov 2011 14:52:40 -0500

dustincohen:

Check out this month’s INKED MAGAZINE (Kat Von D on the cover) for a feature on Brian Mazza that I shot:

futurecaster: The...

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Electric Room NYC

Electric Room NYC

Windsor Custom NYC

The Tippler NYC

Meanderthal App

futurecaster:

The New Basement Mentality

Human Sense: The Dow was down 737 points or 6.4% this week. The worst week we have had in the markets since 2008. As we go back into “economic downturn mode”, many people will put their survival skills to task. The re-emergence of the inner Caveman and Cavewoman will drive consumption behavior again, as it did in 2008. People will seek shelter and security, drawn to brand experiences that allow them to “Hunker Down” and “Hide Out.”, while still enjoying themselves to the fullest as the need for FUN will be more important than ever.

(Inkling) The Social Caveman: Basement Dance Parties are nothing new. For years Boujis in London, Le Paris Paris, Sub-Mercer, La Esquina, Southside and Beatrice in New York City have provided underground hideouts to dance like no one is watching and escape the stress of the world. In light of the recent economic climate, it makes sense that some of the hottest new places to hang out in NYC are appealing to our psychological need for safety, privacy and security including: Kenmare, Good Units, Hotel Chantelle, Darby Downstairs, Bunker, Mister H, and the newly opened Electric Room in the basement of the Dream Hotel and The Tippler underneath Chelsea Market. London now has its own movie theater and bar in a basement called Rex Cinema Bar.

(Inkling)The Sartorial Caveman: Private Couture is no longer enough. Underground it will go. The Stealth Wealth, wishing to keep their spending habits under wraps, will once again turn to online shopping and new underground retail spaces for their fashion fix. This fall, the style-driven and quality-obsessed gentlemen of New York will be shopping for bespoke tailored shirts at Brian Mazza’s newly opened “Windsor Custom” located in the basement of the Ainsworth-a perfectly private den of style and sophistication.

(Inkling)Underground Art: The Hoxton Gallery and Victoria & Albert Museum in London both have or will have basement spaces for exhibitions. Private Art Buying Clubs are popping up like Spencer Coleman Fine Art’s Private Buyer’s Club in London. Even art is going Underground.

(Inkling) Caveman-tainment: And playing into the revival of the Caveman mentaility are Apps with Caveman themes like Meanderthal and Caveman Test. The entire 1st season of the show “Man Caves” is ready for download. And, if you just want to hunker down at home, you can download the Grill Guide, 100 Push Ups, iHandy Level and HomeRoutines apps to keep you productive in the Cave. Look for many more apps to launch that make the best of the time spent at home in this economy.

Business Sense: In the future, successful businesses and brands will continue to cater to the re-emergence of the “Hunker Down” mentality through emotional connection and brand experience to make people feel safe and secure again in these volatile times.

Over the next year, the new cool spot to throw a party will be in the basement at home. And watch for Supper Clubs and Cultural Salons in the city to pop up in the basement.

rich tong: #NYFW Spring 2012

Sat, 12 Nov 2011 14:50:00 -0500

rich tong: #NYFW Spring 2012:

richtong:

With NYFW less than 8 weeks away, we’re looking to send some of the most creative people from our community to cover fashion week on our behalf.

Last February, we were amazed at the incredible coverage from the 24 Tumblr bloggers at fashion week and I can’t wait to see what happens in…

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What do you have to have? Check out Windsor Custom NYC Founder...

Sat, 12 Nov 2011 14:34:04 -0500

What do you have to have? Check out Windsor Custom NYC Founder Brian Mazza’s favorites on HavetoHave.com where he is also featured as a male style setter!

stayfreshlooksharp: A+ for the material alone.

Sat, 12 Nov 2011 14:28:58 -0500

stayfreshlooksharp:

A+ for the material alone.

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"Clothes make the man."

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“Clothes make the man.”

- Mark Twain

A Mr. Porter World

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A Mr. Porter World

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Co-Founder Ryan Grayson’s razor precision: the key to fine...

Sat, 12 Nov 2011 14:01:55 -0500

Co-Founder Ryan Grayson’s razor precision: the key to fine dressing. It’s all in the cut.

The boys of the night discuss fine dressing by day - where do...

Sat, 12 Nov 2011 13:54:42 -0500

The boys of the night discuss fine dressing by day - where do their paths cross? A by appointment only living room underneath The Ainsworth.